With the increasing number of vehicles on the roads, the parking issues faced by businesses are only becoming more profound. Therefore, finding a car park management system that provides your customers with convenience and keeps your operational costs low should be a priority for all enterprises. This is why so many businesses are embracing smart parking systems to improve the efficiency of their car parks. Shopping centres, hospitals, hotels, and universities are a few examples of entities now aware of the myriad advantages of smart parking systems.
With sensor technology, smart parking systems monitor traffic flow in your car park, providing your parking facility with seamless parking management. Smart parking system involves a combination of parking management software, parking payment solutions, CCTV systems and number plate recognition mechanisms.
How Smart Parking Systems Work?
Smart Parking system scans the vehicles entering the car park and record their data in the database. Real-time surveillance of the car park is then used to guide them to an available parking slot. After completing the stay, their cost is automatically calculated, and the motorists can easily pay with their mobile phones and exit the premises.
Advantages of Smart Parking to Your Car Park
Listed below are some of the advantages of smart parking systems to your car park:
1. Pleasant Parking Experience
Data streamed and safely stored in a cloud helps develop specialised services, thus enhancing the customer parking experience. Digital signs, light indicators, and API-fed user apps retrieve real-time data from the cloud to inform and navigate motorists to quickly find a suitable parking space. Furthermore, helping motorists easily find parking spaces will boost customer experience and loyalty.
Also, when your customers have to drive around aimlessly, they pollute your car park’s environment, which could lead to higher ventilation costs. Hence, smart parking also reduces carbon footprint and saves your money by enhancing air quality in your car park.
2. Pinpoint Inefficiencies and Areas for Improvement
Real-time information collected about your parking facility can provide you with deep insight into areas that require improvement. This data will help you identify unusual or illegal parking activities for proactive responses. For instance, supermarkets and retailers can easily monitor excessive parking time that could imply unauthorised or illegal use of their parking areas. Other problematic behaviours such as overtime parking or double-parking can be instantly detected and eliminated since your car park is monitored 24/7.
3. Integrated Payments Maximise Convenience
By making the payment procedure automatic for your customers, you can boost your customer experience. A crucial component of a smart parking system, ticketless parking reduces your customers’ interaction with the systems. The payment is quickly calculated and charged from the customer’s account; hence, they won’t have to worry about anything.
Allowing customers to pay for parking via their mobile phones is convenient and beneficial for you and your customers. Having the payments integrated makes accounting much more accessible and makes it easier for you to offer loyalty programs to your loyal customers.
4. Optimises Parking Facility Usage
The sensor data gathered about your facility can reveal areas and times with the lowest and highest parking traffic. With the help of this information, you can decide where to scale back and where to expand more parking accordingly. In the absence of proper monitoring of your parking spaces, your dedicated parking spaces, such as those for the disabled, are misused, decreasing the efficiency of your car park.
Using indicators in your car park makes it easier for your customers to find unoccupied parking slots. Also, identifying periods where parking traffic is less can help you make good use of your extra spaces by collaborating with neighbouring facilities that could require a parking space. This way, you can optimise the usage of your car parking facility.
How Euro Parking Services Can Help You?
Your car park makes a strong impression on your visitors and is an excellent asset to your business. There are myriad opportunities to make it deliver more for your customers and your business reputation. We at Euro Parking Services understand the importance of optimising your car park usage. Therefore, our team will work closely with you and provide you with the best solutions to make your car park more efficient. With our effective car park solutions, you can generate more revenue and improve your customer journey. To know more about our services, get in touch with us. We will be highly delighted to help you.